Edizioni Piuma
READING IS A RAINBOW OF ADVENTURES.
Brief
Edizioni Piuma publishes books for children and young adults of fantasy and dystopian genres. The distinctive symbol is the feather. The Target audience includes booksellers, librarians, and booktokers (B2B) teenagers and parents (B2C). The brand Values focused on the Reading education​, children care, inclusion and equality. Milla, Giorgia working on the branding, social strategy and merchandising in order to establish a presence in the market and on the Social Media.
I notturni paperblack
The paperblack nocturnes series brings to light stories of nocturnal creatures from secular Italian tales. From the union of paperbacks and black,paperblack is born.
For the logo proposal for “I Notturni,” I wanted to emphasize the duality between light and shadow. The feather transforms from the light of day to the darkness of night, changing from an innocent appearance to that of a mysterious claw.
Week is a rainbow of adventure!
During the course of the project, we decided to design the layout of a school diary with the aim of introducing families and children Edizioni Piuma. Each month of the year features a book from the publisher through quotes, games, and book sheets, illustrated above.
Free! All it's possible.
“Inspired by the IG content ‘ID CARD PIUMA’, ‘FREE - Anything is possible.’ is the new game dedicated to the characters from Edizioni Piuma books.
The game is based on guessing the maximum number of PIUMA code characters using the emojis on the card. The winner is whoever guesses the most characters in the shortest time possible.
The game carries profound meanings, leaving a happy memory of the characters encountered and making reading a fulfilling and engaging experience.
